How to Rank in ChatGPT: 7 Steps for Small Business
How to rank in ChatGPT and other AI assistants: make sure they can read your site, say clearly what you do, and give them reasons to trust you. 7…
Phone Call Tracking for HVAC and Home Services
If your ads make the phone ring but only form fills are counted, your ads are judged on part of your leads. How phone call tracking works and what to…
Shopify Facebook Pixel: 7 Checks Before Black Friday
Is your Shopify Facebook pixel counting every add to cart and purchase? 7 checks to run before Black Friday, using free tools, no developer needed.
Meta Pixel Helper: How to Check Your Pixel Counts Leads Right
Use Meta Pixel Helper and Events Manager to check your pixel in 10 minutes: duplicate pixels, early Lead events, cookie banners and missed calls.
Why Google Ads and GA4 show different sales numbers
Google Ads vs Google Analytics: why they show different sales numbers, in plain English, plus a simple checklist to find out if something is set up…
What Is a Conversion Tracking Audit?
A conversion tracking audit checks that every sale and lead from your ads is counted once and correctly. Here is what it looks at and when you need…
Server-Side Tracking: What It Is and Do You Need It?
Server-side tracking sends your website data through your own server before it goes to Google or Meta. Here is what that means and when it's worth…
