Services
What I do
I help businesses find out which ads really bring in customers, and fix what's getting in the way. Each service is a fixed scope with a clear list of what you get.
Conversion tracking audit
Server-side GTM, Meta CAPI, GA4, deduplication. Every conversion counted once. Takes 5 business days. Needs read-only access.
Landing page review
Message-matched pages, fast on mobile, forms that don't leak. Takes 3 business days. No account access needed.
Paid social teardown
Meta and LinkedIn optimized toward revenue, not a pixel firing twice. Takes 5 business days. No account access needed.
Automation blueprint
Routing, CRM sequences and reporting that keep working after handover. Takes 10 business days. Includes one 60-minute call.
Which one to start with
Start with the conversion tracking audit if your reports don’t match what you see in sales. It checks the tags, events and signals between your site and your ad accounts, so the platforms learn from real conversions.
Start with the landing page review if traffic looks fine but people leave without getting in touch. It looks at message match, page speed and form friction.
Pick the paid social teardown if Meta or LinkedIn spend keeps rising and the leads don’t. Pick the automation blueprint if leads arrive but stall before anyone follows up.
Not sure? Run the free scan on your landing page first. It takes about thirty seconds and shows what the page is telling the ads.
How it works
You send a short request. I reply myself, usually the same day.
I run the review. You get a written, prioritized fix list, with a recorded walkthrough.
One scoping call, if you want the fixes built. It's about the fix, not a pitch. Builds are fixed scope, typically 3 to 6 weeks.
The diagnostic fee comes off the build. If we build it together, you don't pay for the diagnostic twice. No retainer required.
What clients say
“Val has been a huge help, supporting us across a wide range of tasks. He’s not only highly skilled but also a pleasure to work with: friendly, reliable, and a great communicator. We’d highly recommend him.”

Jonathan Bradford
Managing Director, KOTA
“I really appreciated Val’s foresight and efficiency in coordinating the Lunas Collective website project, which we built completely from scratch. His initiative in providing and suggesting templates made the collaboration more cohesive and productive.”

Ria Landingin
Co-Executive Director, Lunas Collective
